What is E-Commerce Fulfillment and How Can it Benefit Your Business?

Did you know that over 63% of online shoppers say delivery is an important step in the shopping experience? This means that you need to improve your delivery processes to make your customers happy. 

A seamless delivery process also improves their shopping experience. Therefore, e-commerce fulfillment is a fundamental aspect of running your business.

A well-executed marketing strategy will still not fill the gaps in a negative delivery experience for customers. Hence, you should consider hiring an order fulfillment service. The products you ship to clients will be their first physical interaction with your brand.

The interaction will form an impression on your customers’ minds. Therefore, if the product fulfillment is hampered, it will negatively impact your business. So what is e-commerce fulfillment, and how can it benefit your business? Read on below to understand:

What Is E-Commerce Fulfillment?

E-commerce fulfillment refers to the aspect of your business that comprises actions that take place after receiving a client order. These processes include picking the product and packaging it. The processes also include shipping and delivery.

A client will place their order for a specific product on your site. Then your staff will take specific steps to prepare and process the order for delivery. These steps often include essential operations such as:

  • Inventory management
  • Storage
  • Packaging
  • Order management
  • Shipping
  • Post-order tracking
  • Returns.

Hence, order fulfillment is an integral aspect of running an e-commerce business. It doesn’t matter whether you are selling products from a well-established office or your garage. 

You will need to streamline your order fulfillment procedures. Click here to understand more about e-commerce fulfillment.

How Can Order Fulfilment Services Benefit Your E-Commerce Business?

E-commerce businesses keep growing with skyrocketing sales. Some businesses use e-commerce platforms to extend their storefront. Others only sell their products solely online.

If you are an e-commerce business owner, it’s important to improve your order fulfillment. The best way to do this is through hiring a fulfillment service. Below are five benefits of using an e-commerce fulfillment service:

1. They Bring Experience To the Table

When you launch your business, your main goal is to ensure you succeed. Offering your customers high-quality products and services is also a priority. 

No entrepreneur is looking to specialize in order fulfillment. Hence, by outsourcing your order fulfillment processes, you will be handing over the job to experts.

Fulfillment service companies have professionals with the necessary experience, equipment, and software tools to deliver orders. They know how to handle different products and give your customer a high-quality and seamless delivery process.

2. It Frees Up Space in Your Business Premises

Every business could benefit from the extra space. Unfortunately, most startup e-commerce businesses work from their attics, basements, or garages. They use these spaces for product storage.

In most cases, such a workplace may become messy and unorganized. You will have scattered boxes, bubble wraps, and extra packaging materials all over the floor. A messy workspace makes it quite difficult to find things, reducing your productivity. However, hiring an order fulfillment service will ensure you don’t have to worry about a disorganized workspace.

The service will take over all these duties and offload most of the hard work. Your business will also greatly benefit from the extra space allowing you to utilize it in other ways. You can also focus your energy and time handling other important business processes, such as ensuring your customers are happy and satisfied.

3. It Improves Your Overall Customer Service Offering

According to a study, businesses are losing over $62 billion every year collectively due to poor customer service. Finding new customers is an exhausting, expensive, and time-consuming process. Therefore, it’s easier and advisable to keep your current customers happier and satisfied instead of looking for new ones.

Unfortunately, with thousands of competitors all offering the same quality product, it’s easy to lose your customers to a business with better customer and after-sale services. Offering high-quality customer service is a great way to stand out from competitors and differentiate your business.

Most fulfillment service companies offer phone and email customer support 24/7. This allows for easy refunds, returns, and product exchange. Additionally, fulfillment companies are also better positioned to offer clients same-day deliveries and 100% guaranteed delivery dates.

4. It Boosts Your Productivity

As a small business owner, you will be juggling numerous things all at once. You could be sourcing suppliers, crafting your products, creating a marketing strategy, answering customer calls, and handling your accounting services. Juggling all these processes at once can be too much to handle for one individual.

Hence adding order fulfillment processes to the list is not advisable. Outsourcing to a fulfillment center is the best way to reduce your workload. It also improves your productivity and narrows your focus. You will also have ample time to handle the most significant activity –growing and improving the company.

5. It Boosts Your Scalability

Most startups and small online businesses often handle their fulfillment processes for a while. However, as the business grows, handling these processes can be overwhelming. These include order processing, communicating with customers, and order packaging.

Growing businesses are unable to handle their order fulfillment as effectively as they did in the beginning. They are also not able to deliver online orders on time. This often leads to customer disappointment and dissatisfaction.

You may also lose customers if you can’t deliver your products to them at the predetermined date. However, if you outsource these processes, the fulfillment center will handle all these tiresome tasks. This allows you to focus on your now growing business.

Are You Ready to Hire an Order Fulfillment Service?

Almost all successful e-commerce businesses have one thing in common; exceptional e-commerce fulfillment. Delivering products to your customers is an essential aspect of your business.

A seamless order fulfillment service will keep your customers happy and maximize your profits. Hence it’s advisable to hire an order fulfillment service to handle these processes for your business.

Did you like this article? Check out other posts on our website for more business tips.

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