How To Choose Your Broker For Investing And Trading In Share Market?

Choosing a stock broking platform is one of the most important steps while entering the world of investing. To buy or sell stocks on the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE), you need to open Demat account with a stockbroker. In return for the trading services, you need to provide stockbrokers with a brokerage fee, which is typically a percentage of the transaction value.

It is necessary to spend some time researching stockbrokers before you go for one. It is important for you to check the stockbroker’s account opening fees, services offered, trading apps/websites, and various other things. In this article, we bring you tips which can help you choose a suitable online stock broker.

Factors to Consider Before Choosing A Stock Broker

Following are the factors which you must consider before selecting an online stock broker –

  • Customer Reviews & Broker’s Background: Check for client testimonials on the internet or in specialised forums to know what customers say about the broker. Users’ reviews, complaints, and online surveys help to understand the quality of service well. If you are using an app for investment purposes, check the app ratings on the Google Play store/App store to get an idea about the service quality of the broker.
  • Offline Availability (Office): Some people prefer to go to an office and speak with a corporate official. If you’re one of them, see if the brokerage firm has a branch in your area. The availability of a physical office of the broker adds to their credibility.
  • Availability of Tools, Education, and Other features: There are many stockbrokers who offer educational opportunities to their customers on their online platforms or mobile apps, such as live webinars, thorough how-to guides, video tutorials, glossaries, blogs, and more. You should prefer those who provide these facilities.
  • Promotions & Offers: There are companies that offer deals and promotions to entice new customers. These deals may be in the form of a cash bonus on a certain amount of deposit, or may take another form. However, it isn’t a smart concept to pick a broker based totally on their promotional offer. However, in case you are pressured while considering quality options, offers/promotions can also additionally assist you in picking a worthwhile deal.
  • Hidden Charges: Clients can be charged in a variety of ways by a broker. Thus, you must ensure that their pricing policies are transparent and detailed on their website. This will help to avoid unpleasant surprises in the future, as many brokers have been known to impose hidden fees without prior notice.
  • Zero Commission Trading: The growing popularity of commission-free online trading platforms has made investing more accessible to a wider range of consumers, especially when account minimums have been eliminated. Prefer the ones that offer zero-commission services.
  • Expertise in Technology: Stockbrokers with extensive technological knowledge will be able to give their clients an advantage. In the long run, a broker with an in-house technology team has been proven to be a suitable choice for meeting the increasing needs of traders and investors in the form of new platform features and solutions.
See also  What can I use if I don't have a pottery wheel?


Take your time while selecting a broker, and don’t be in a rush. It is advisable to do your research thoroughly before coming up with a decision. Remember that your broker or financial advisor is the key to managing your financial health and well-being. 

Leave a Reply